Body Art Alliance

SEO Marketing

• Develop and execute the SEO and AEO roadmap across all BAA brand ecommerce sites, prioritizing opportunities by revenue impact and industry relevance
• Conduct keyword and topic research covering professional and consumer search intent
• Own site health across BAA ecommerce sites, including crawlability, indexing, site speed, Core Web Vitals and structured data (schema)
• Partner with ecommerce and development teams on site migrations, redesigns and new site launches to protect and grow organic traffic
• Manage duplicate content, canonical tags and internal linking across sites selling similar products
• Optimize product, collection and category pages across the portfolio of websites
• Brief and partner with content and creative teams on guides, how-to and educational content
• Structure content, FAQs and product data for visibility in AI-generated answers and search features
• Monitor brand visibility and share of voice in AI answer engines
• Set KPI targets with leadership and measure organic traffic, rankings, AI visibility and organic revenue using dashboards and reports
• Partner with Paid Media, Marketplace and CRM/Loyalty teams to share keyword, audience and content insights
• Perform other related duties as assigned

Explore SEO/AEO Manager at Body Art Alliance. Review requirements and application details.

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SEO/AEO Manager