Bremer Gewürzhandel

Ecommerce

• Continuously optimize the Shopware store’s conversion rate using data and A/B testing
• Maintain and optimize product copy, images, and SEO-relevant shop content
• Coordinate technical enhancements with agencies and the internal team, including bug tracking and prioritization
• Monitor conversion rate, AOV, abandonment rates, and revenue, and derive concrete actions
• Manage and optimize Amazon Seller Central listings, including titles, bullet points, A+ Content, images, and pricing
• Manage and optimize Amazon Ads campaigns for ROAS and ACOS
• Build and manage marketplace channels on Otto, Kaufland, eBay, and other platforms
• Maintain channel-specific consistency of product data, pricing, and inventory, and expand into new marketplaces
• Optimize visibility, placement, Buy Box performance, and marketplace algorithms
• Plan and monitor SEA, SEO, email marketing, and other performance channels
• Support product launches, seasonal campaigns, and promotions
• Own marketing budgets, reporting, and KPI-based spend optimization
• Manage and brief external SEA, SEO, design, and marketplace agencies
• Collaborate with platforms, logistics partners, and tool providers, including negotiating and maintaining partnerships
• Coordinate with Content, Purchasing, and Customer Service to ensure a consistent multichannel experience
• Use AI tools for listing optimization, keyword research, copywriting, market analysis, and reporting automation
• Build efficient automation processes with Make.com, Zapier, or comparable solutions
• Monitor new tools, platform updates, and AI developments in e-commerce

Multichannel E-Commerce Manager – AI-First