Built Intelligence

Product Marketing

• Support go-to-market plans, launches and new product capabilities
• Develop product positioning, customer messaging and value propositions
• Create and coordinate launch communications, campaigns, landing pages, email content, webinars and customer stories
• Increase customer awareness, usage and adoption through targeted campaigns and customer education
• Equip Sales and Customer Success with product guides, presentations, FAQs and other practical sales materials
• Gather customer, sales, product usage and competitor insight to identify opportunities and inform decisions
• Track campaign engagement and product adoption to understand what is working and where to improve
• Report to the CMO and work closely with the Product Manager, company leadership, Sales, Customer Success and the wider Marketing team
• Establish a repeatable go-to-market approach for FastDraft, sharpen positioning and messaging, improve customer awareness and adoption, and provide customer-facing teams with tools to communicate its value

Explore Product Marketing Manager at Built Intelligence. Review requirements and application details.