Cinch Home Services

Chief Marketing Officer

• Report to the Chief Data & Analytics Officer
• Deliver business priorities through testing and measurement, insights, and advanced analytics
• Work in a highly matrixed manner with Marketing and Product leaders
• Serve as the primary interface for Data & Analytics shared goals with Marketing and Product
• Contribute to budget delivery, shared business priorities, and strategy
• Support Learning Agenda development and shape the Company’s data and AI strategies and technology roadmap
• Build data-driven strategy, insights, and recommendations aligned with business priorities
• Lead learning agendas, test-and-learn setups, performance measurement, and so-what conclusions
• Oversee analyst direct reports and guide data scientists, BI and data engineers, and PMO leaders through discovery, development, prototyping, and scaling initiatives
• Integrate data collection, data quality, and advanced analytics output into applications
• Apply data mining techniques to uncover actionable business insights
• Establish data governance processes and policies
• Ensure and improve data integrity, accuracy, and quality
• Oversee machine learning model development with the data science team
• Partner with Technology, data engineering, data science, and business intelligence teams to build scalable data infrastructure supporting AI readiness
• Identify and utilize third-party data sources to enhance analytics
• Lead executive-level presentations and strategy discussions
• Perform other duties as assigned

Senior Director, Marketing Analytics

Advisor

• Process incoming telephone calls with service providers for claim approval
• Apply HVAC proficiency while focusing on driving quality repairs
• Review and negotiate claim approvals to ensure material costs and diagnoses are equitable and within established guidelines
• Accurately capture and record claim information in company systems
• Use company guidelines, technical knowledge, and established processes to determine appropriate claim decisions
• Meet or exceed established Key Performance Indicators
• Work closely with service providers to resolve customer issues
• Complete other duties, offline work, and project work as assigned

Senior Director, Marketing Analytics

HVAC Service Advisor