Conquest Planning Inc.

Product Marketing

• Lead the customer-facing side of launches for existing customers, including release communications, what's-new content, and Customer Success enablement
• Define and execute product release tiers to drive feature adoption and business impact
• Build adoption programs for new and underused capabilities through webinars, advisor training content, email journeys, and CS-led plays
• Set adoption targets with Product and Customer Success for major releases and report against them
• Support the direct-to-advisor 30-day trial with onboarding messaging, nurture content, and conversion experiments
• Develop customer story narratives about Conquest's headless engine and its impact on advisor workflows
• Equip account teams to sell expansion with business cases, value-realization stories, upgrade guides, objection handling, and customer proof points
• Map buying networks inside customer firms and build programs to engage stakeholders
• Support active expansion deals with deal-specific assets, ROI support, and objection coaching
• Partner with Demand Generation on account-based programs for existing customers
• Research adoption barriers, expansion wins and losses, and customer purchasing behavior
• Build adoption and expansion reporting with product analytics, RevOps, and Marketing Operations
• Bring customer insight to the Director of Product Marketing for positioning, roadmap input, and packaging
• Use AI tools to synthesize customer calls, identify usage patterns, test messaging, and accelerate content production

Explore Product Marketing Manager, Customer Growth at Conquest Planning Inc.. Review requirements and application details.

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Product Marketing Manager, Customer Growth