Enformion

Executive

• Develop and execute targeted outbound prospecting strategies across assigned verticals, with a strong focus on the legal market
• Generate new business opportunities through phone, email, LinkedIn, social media, and other prospecting platforms
• Build strategic outreach sequences and establish relationships to generate qualified opportunities
• Leverage bar association relationships and member-benefit partnerships to identify, engage, and convert legal-community opportunities
• Prospect into law firms, attorneys, legal professionals, legal technology companies, and other organizations serving the legal industry
• Develop relationships with legal technology companies, bar associations, industry organizations, and strategic partners
• Identify and develop partnership, association, referral, technology-provider, and channel opportunities
• Research target organizations, accounts, industries, and individual prospects for personalized outreach
• Learn and communicate Tracers' data, investigative research capabilities, solutions, and value proposition
• Conduct virtual product demonstrations and sales presentations via Zoom, Microsoft Teams, and similar platforms
• Conduct discovery conversations to understand prospect needs, challenges, workflows, decision-making processes, and use cases
• Qualify opportunities and coordinate next steps with the sales organization
• Build and maintain a healthy pipeline through disciplined prospecting, follow-up, and relationship development
• Maintain accurate CRM records of activities, conversations, opportunities, pipeline status, and next steps
• Collaborate with Sales, Marketing, Partnerships, Product, and other internal teams on campaigns, messaging, targeting, demonstrations, and go-to-market strategies
• Provide market intelligence and prospect feedback on opportunities, competitive trends, customer needs, and strategic verticals
• Take increasing ownership of markets, accounts, partnerships, and strategic initiatives

Senior Market Development Executive