Enterpret

Product Marketing

• Own weekly product launches, including the launch calendar, positioning, audience, launch tier, timing, and delivery
• Write launch stories and assets including in-product announcements, release notes, announcement posts, demo scripts, and social copy
• Prepare sales and customer success for launches with talk tracks, demo flows, objection handling, and audience guidance
• Drive post-launch adoption through targeted email and in-app campaigns
• Measure launches based on adoption and pipeline and apply learnings to future launches
• Define activated-account criteria and predictive activation moments
• Build email and in-app onboarding journeys with welcome sequences, checklists, tooltips, empty states, and behavioral nudges
• Create product enablement such as setup guides, walkthrough videos, templates, and example workflows
• Collaborate with product and design on onboarding experiences using user evidence
• Own activation and adoption metrics, run experiments, and report weekly results
• Identify accounts ready for sales conversations and hand them off with context
• Map self-serve user drop-off, ship an initial launch, establish an activation-flow baseline, and develop repeatable launch and activation playbooks

Explore Senior Product Marketing Manager, Growth at Enterpret. Review requirements and application details.

Open roles

Senior Product Marketing Manager, Growth