Extenda Retail

Product Marketing

• Own positioning, messaging and value propositions for products
• Ensure one clear story across marketing and sales
• Plan and run go-to-market activities and product launches with Product, Sales and Client Success
• Create sales enablement materials, including pitch decks, battle cards and product sheets
• Train the sales team on new offers
• Write copy for web pages, emails, ads, longer content and sales materials
• Build customer stories and references with Client Success
• Turn customer results into strong proof points
• Develop thought leadership on the future of retail for events, media and digital channels
• Follow the market and competitors
• Gather customer insights and win/loss learnings and share them with Product and Sales
• Use AI across product marketing, from market intelligence to content
• Report to the Head of Marketing and collaborate with Product, Sales and Client Success

Explore Product Marketing Manager at Extenda Retail. Review requirements and application details.

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Product Marketing Manager