Farbman Group

Marketing

• Manage new listing submissions and enter property data into the listing database (Buildout).
• Coordinate publication of listings on CoStar, LoopNet, Crexi, and ReSimplifi (CPIX).
• Keep listing data accurate and current across all platforms.
• Ensure property marketing flyers and eblasts are accurate and conform to graphic standards.
• Execute change requests on marketing flyers, aerials, and site plans.
• Assist in compiling service line proposals, leasing proposals for Brokerage, and BOVs.
• Manage signage orders for listed properties and liaise with signage vendors for installation, changes, and removal.
• Execute digital marketing for property listings.
• Build and schedule email campaigns in Constant Contact.
• Maintain accurate email contact lists, updating them from CoStar and local firms as needed.
• Assist in posting corporate and property-related content to Facebook, Instagram, and LinkedIn.
• Update website and marketing content across corporate and affiliate websites, including Farbman.com and Huntington Construction.
• Maintain websites for managed properties and retail centers, keeping listings, images, news, and event content current.
• Create new websites for managed properties and affiliated companies from layout and design through launch.
• Compose and post web content, including news center articles, images, and event updates.
• Support web lead generation through SEO best practices, accurate data entry, and integration with listing and email platforms.

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Marketing Coordinator