FINDIQ

Digital Marketing

• Develop and implement a comprehensive digital marketing strategy for findIQ
• Own digital marketing campaigns from concept and execution through performance analysis and continuous optimization
• Build scalable processes for generating and nurturing qualified leads with Sales
• Develop and implement the SEO strategy, including technical website optimization
• Monitor and improve visibility across AI-powered search and answer engines
• Develop content strategy for different customer segments
• Expand and improve website content, including topic and solution pages
• Track and optimize the conversion funnel using relevant KPIs
• Build and develop tracking and reporting in HubSpot and Google Analytics 4
• Plan and manage social media, paid campaigns, email marketing and other digital activities
• Help establish international marketing activities, especially for the US market
• Use AI to improve the efficiency of marketing creation, analysis and optimization
• Build a marketing team over time and assume strategic and people-management responsibility
• Work closely with the management team, Sales and founding team

Senior Digital Marketing Manager – B2B SaaS, Industrial Tech