FinStrat Management, Inc.

Content Manager

• Lead the content workstream for the Q1 2027 website launch, including site messaging, page copy, and migration or retirement of existing content
• Partner with designers, developers, and leadership on the website launch
• Help develop and roll out FinStrat's updated brand positioning
• Maintain consistent voice and messaging across all channels
• Write and edit decks, one-pagers, website copy, case studies, thought leadership, email, and program communications
• Own the social media content calendar, including planning, writing, and producing posts and associated graphics, videos, and other assets
• Run assets end to end from briefing and drafting through expert review, design, approval, publication, and updates
• Build and run the distribution calendar across the website, email, social, events, partner channels, and sales outreach
• Partner with sales and client-facing teams to identify content gaps and create materials addressing prospect questions
• Optimize content for traditional search and AI-powered answer tools
• Maintain a single source of truth for approved copy and assets, including owners, versions, and review dates
• Retire outdated content
• Brief designers and contractors, provide creative feedback, and refine layouts when needed
• Track engagement data and team feedback to shape future content
• Project manage the final stages of FinStrat's brand identity and positioning renewal

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