Foot Asylum PLC

Videographer

• Capture video content for social platforms, including Instagram and Facebook
• Capture video content for e-commerce, including the Footasylum website and stores
• Work across internal, seasonal, reactive, and branded campaigns
• Create and produce in-house content for brands including Nike, Adidas, Under Armour, Converse, and Jordan
• Collaborate with producers, photographers, creatives, stylists, marketing professionals, and the wider Marketing Team
• Work closely with the Creative team on campaigns for Footasylum’s own brands and partner brands
• Report directly to the Lead Videographer
• Discuss, plan, and shoot new jobs in a fast-paced studio environment

Ecommerce

• Monitor the website daily and work with the creative team to deliver content updates
• Conduct regular website checks to ensure high performance
• Assist with daily, weekly, and annual performance reporting
• Ensure key categories are fully merchandised and optimised to drive sales
• Conduct site walks to identify broken links, incorrect product descriptions, placement issues, and imagery issues
• Liaise with the wider team to approve products and featured marketing communications
• Work with the UX team to build and develop experiences that remove friction and optimise sales
• Review search words and customer drop-offs to improve the customer journey
• Merchandise search terms and manage search analytics
• Use Google Analytics and other behavioural analytics platforms to monitor alerts, tracking, and consumer journey data
• Use rule-based algorithms and manual modification to merchandise the website and mobile app
• Monitor web stock levels, sell-through rate, and margin to make merchandising decisions
• Work with merchandising teams to build and maintain onsite collections for targeted promotions
• Collaborate with CRM, Affiliate, and Social teams to create seamless customer journeys

Videographer

Ecommerce Executive