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Business Development Rep

• Build and prioritise a target list of Chinese consumer brands with UK or international growth potential
• Create opportunities through outbound, WeChat, LinkedIn, email, events, introductions and partner networks
• Find and build relationships with relevant contacts
• Meet priority brands in China and attend relevant industry events
• Own opportunities from first conversation through discovery, demo, negotiation and close
• Understand prospects’ international growth, customer acquisition and promotions strategies
• Demo Gocertify in Mandarin and English and tailor the commercial case
• Manage stakeholders, follow up consistently and maintain pipeline and forecast information
• Share market learnings about Chinese brands, buying processes, objections and competitors
• Improve Gocertify’s positioning and sales approach in the Chinese market
• Build Mandarin-language sales materials, case studies and other assets
• Coordinate handover to Client Success and support partners through onboarding and implementation
• Feed onboarding questions and friction back to the wider team
• Help shape Gocertify’s China go-to-market strategy

Business Development Manager – China