Greater Vancouver Food Bank

Social Media Manager

• Develop and implement GVFB’s social media strategy across Instagram, TikTok, Facebook, LinkedIn, and YouTube
• Develop and execute digital campaigns driving website conversions, volunteer sign-ups, and engagement
• Lead digital community growth by defining audience personas, optimizing engagement funnels, and using analytics
• Create trend-driven photography, videography, reels, stories, graphics, and posts
• Manage scheduling, monitoring, and reporting using Hootsuite and Later
• Represent GVFB in partnerships, influencer collaborations, and digital events
• Create digital advertising content with the Development team
• Mentor and train the Communications Coordinator, external staff, and volunteers
• Script, capture, edit, and produce professional-quality photo and video storytelling content
• Create Canva assets, signage, posters, small collateral, and vector-based graphics in Adobe Illustrator
• Build content libraries for campaigns, events, and ongoing storytelling
• Guard and evolve the organization’s digital and physical brand identity
• Edit, proof, and approve organizational collateral and written content
• Provide coverage for Communications Officer – PR & Media and Communications Coordinator when required
• Deliver monthly, quarterly, and annual social media performance, engagement, growth, and ROI reports
• Conduct social media audits and present insights to the Communications Manager and Chief Executive Officer
• Cultivate influencer and creator relationships
• Support leadership and spokespeople with social media visibility and amplification
• Perform other duties assigned and provide flexibility for events, storytelling, and partnership meetings

Explore Communications Officer – Social Media at Greater Vancouver Food Bank. Review requirements and application details.