Grupo BF

Marketing

• Manage and grow the performance of BF Grupo’s businesses
• Turn investment into growth, data into decisions, and technology into competitive advantage
• Investigate the full funnel, including creative, offer, audience, landing page, tracking, checkout, CRM, conversion, and repurchase
• Manage and optimize performance campaigns on Meta Ads and Google Ads
• Analyze data and validate discrepancies between ad platforms, GA4, and actual sales
• Implement tracking and fix events
• Identify growth opportunities and improve conversion, retention, average order value, customer acquisition, and profitability
• Automate, integrate, and simplify reporting and processes where appropriate
• Test hypotheses, identify patterns in the data, and learn from winning campaigns
• Expand acquisition channels and build a smarter, measurable, efficient, and scalable growth operation
• Work with different businesses, audiences, objectives, challenges, and opportunities across BF Grupo
• Collaborate with creative, marketing, technology, and sales teams
• Propose solutions independently, execute them, and demonstrate results
• Answer initial questions by demonstrating reasoning, decisions, experience, and learnings without relying on AI

Explore Freelance Media Buyer – Growth Performance at Grupo BF. Review requirements and application details.