Helix

Ecommerce

• Set the roadmap for marketing technology and digital experience across CRM, website, marketing automations, and analytics
• Translate marketing needs into technical requirements and delivery plans for CMS, CRM, integrations, and tracking
• Work with IT, data teams, and vendors on delivery
• Build and maintain CRM and marketing automation campaign workflows, including audience segmentation, forms, nurture, routing, and data quality
• Own the website as a marketing product, improving information architecture, content paths, conversion points, SEO, accessibility, and measurement
• Establish shared campaign taxonomy, intake, quality checks, and reporting practices across clinical, research, and corporate communications
• Create dashboards connecting campaign and channel performance to business, audience, and engagement goals
• Use testing and feedback to improve digital journeys, campaign performance, and marketing technology investment decisions
• Redesign repeatable marketing workflows around reusable AI tools grounded in Helix’s brand and market context

Explore Senior Manager, Marketing Automations, Digital Experience Lead at Helix. Review requirements and application details.

Open roles

Senior Manager, Marketing Automations, Digital Experience Lead