High Liner Foods

Business Development Rep

• Partner with Sales to build forecast consensus using data-driven insights and monitor trends, promotions, and customer activity
• Adjust volume projections and flag risks and opportunities
• Support the monthly demand planning cycle with relevant data and insights
• Track and reconcile trade budgets with Finance and Sales
• Support compliance with trade governance and reporting requirements
• Assist with post-event evaluations and recommend adjustments to improve trade investment efficiency and effectiveness
• Develop and distribute regular reports and dashboards covering volume, sales, margin, and deductions
• Highlight key business drivers and growth opportunities
• Work with National Account Managers and Sales leaders to develop customer strategies and joint business plans
• Prepare business cases and strategic presentations
• Analyze sales performance, market trends, and consumer insights to identify new opportunities
• Support pricing, promotional, and product mix recommendations
• Partner with Finance, Sales, Sales Strategy & Planning, and Revenue Growth Management to keep plans executable and financially sound
• Act as a power user of planning and reporting tools
• Coordinate inputs for key business reviews

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Business Development Manager