HowNow

Content Creator

• Create short-form social and founder-led video for LinkedIn, Instagram, and YouTube
• Produce product stories, demos, launches, podcasts, interviews, guest moments, longer-form video, carousels, graphics, motion graphics, animations, event content, and reactive content
• Work with the founder, product, and GTM teams to turn ideas, conversations, products, customer wins, and AI/work trends into creative content
• Shoot founder content, podcasts, interviews, events, and other required footage
• Handle framing, lighting, and sound independently
• Edit content with strong hooks, pacing, cuts, captions, and sound
• Design carousels, graphics, thumbnails, product visuals, and social content within and beyond the brand
• Make HowNow products, including Guru, interesting through compelling product moments
• Develop recurring series, visual styles, and recognisable HowNow creative formats
• Test content, measure reach, engagement, saves, shares, and follower growth, and use results to guide future work
• Help shape social content strategy across LinkedIn, Instagram, and YouTube
• Convert high-performing organic content into paid-social-ready versions
• Manage multiple projects and maintain a steady weekly production rhythm
• Build HowNow’s distinctive creative style and expand audience reach
• Produce content for L&D Disrupt that travels beyond full episodes

Social Content Producer