Lavu Inc.

Vice President

• Build the entire zero-to-one commercial motion while closing deals
• Source pipeline through trigger events including CFO, COO, and VP hires, private-equity acquisitions, minimum-wage increases, post-audit-season budget cycles, and DOL activity
• Run discovery and anchor value to identifiable cash exposure in prospects' portfolios
• Close audit engagements and convert customers to subscriptions
• Own the full sales cycle end to end without handoffs or support structure
• Build the outbound engine, including list-building, trigger-event sourcing, Clay and Sales Navigator workflows, and outreach sequences
• Write outbound emails and run sales opportunities
• Coordinate delivery with the CEO and present findings
• Document losses, wins, the sales process, and repeatable patterns
• Feed market objections, integration needs, and converting language into product direction
• Recruit and hire the future sales team once the customer profile is validated
• Work directly with the CEO and participate on the leadership team

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