Mais.Mobi

Product Analyst

• Manage the backlog of website improvements and fixes, ensuring organization, prioritization, and clarity throughout delivery
• Plan and track initiatives for the enhancement and development of new websites or products, with a focus on usability, performance, and conversion
• Collaborate with development, project, and design teams to ensure deliverables are aligned with departmental objectives
• Identify and propose improvements based on navigation data, heatmaps, A/B tests, benchmarks, and user feedback
• Drive the evolution of user journeys and keep product personas up to date
• Monitor KPIs related to performance, usability, and business results
• Conduct testing and validate deliverables before publication
• Ensure that website flows and business rules are properly documented
• Track market trends and best practices to keep websites up to date and competitive

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Mid-Level Product Analyst