Neuroth

Product Manager

• Own the technical evolution of the CRM system landscape based on Salesforce
• Manage value contribution, portfolio positioning, and budget from the initial value hypothesis through to measurable outcomes (KPIs)
• Capture, critically assess, and prioritize requirements based on business value and the CRM platform strategy
• Develop and implement a scalable, standardized CRM landscape across Salesforce Sales Cloud, Marketing Cloud, and Data Cloud/Data 360
• Define and ensure compliance with architecture and integration standards
• Integrate ERP, POS, and data platforms
• Manage external implementation and service partners
• Prepare decision-ready proposals and act as a sparring partner for management and relevant decision-makers
• Identify and leverage automation and AI opportunities within the CRM environment

Senior Product Manager, CRM