NRTC

Digital Marketing

• Research, develop, execute, optimize, and analyze paid social and search engine marketing campaigns across multiple ad accounts and platforms
• Manage campaigns using Google Ads, Meta Ads, Nextdoor Ads, MNTN Ads, LinkedIn Campaign Manager, and other digital advertising platforms
• Set up, monitor, and analyze conversion tracking using Google Tag Manager and Google Analytics
• Identify, develop, and evaluate social media and search engine marketing strategies for B2B and B2C audiences
• Build and maintain Pivot’s and clients’ social media presence through strategy, content creation, and organic social publication
• Conduct social media and search engine marketing audits and provide strategic recommendations
• Monitor emerging digital trends related to social media and search engine marketing effectiveness
• Develop expertise in generative search optimization and AI-powered marketing tools, including the impact of ChatGPT and similar technologies on search behavior and content strategy
• Develop educational resources for the Pivot team
• Participate in creative brainstorming and contribute to digital marketing campaign and client initiative strategy
• Perform other duties as assigned

Explore Digital Marketing Specialist at NRTC. Review requirements and application details.