onXmaps, Inc.

Public Relations

• Own and execute earned media strategies for the Offroad and Backcountry businesses
• Lead the Offroad PR program directly and manage the agency supporting Backcountry PR
• Translate product priorities, customer insights, technology, partnerships, and Access & Stewardship initiatives into stories for endemic, regional, and national audiences
• Build trusted media relationships and lead proactive pitching, inbound requests, press materials, product demonstrations, media experiences, and priority media events
• Serve as an onX spokesperson and prepare executives and subject-matter experts for interviews, speaking opportunities, and external engagements
• Partner with Product, Growth, Community, Paid Marketing, and business leaders to integrate earned media into launches, campaigns, and company initiatives
• Advise stakeholders on narrative, timing, audience, and reputational considerations
• Monitor coverage, sentiment, industry trends, and emerging issues to improve PR strategy and execution
• Identify reputational risks and support crisis communications planning and response
• Use AI and emerging tools for media research, trend monitoring, narrative development, content creation, and campaign measurement while applying editorial judgment, fact-checking, and brand safeguards
• Report to the PR and Communications Director

Explore Senior PR Manager at onXmaps, Inc.. Review requirements and application details.