Otter Products

Sales

• Lead the Sales team for Canada and provide strategic direction
• Develop strategic plans and allocate resources to achieve revenue and profitability targets
• Support professional growth of direct reports and the broader sales team
• Establish resources and strategies to reach team performance goals
• Conduct talent development, assessments, check-ins, career path support, succession planning, and performance management
• Influence the team to deliver a unified business plan
• Partner with Product and Merchandising on new product opportunities
• Own full P&L accountability for sales channels
• Oversee revenue streams, projects, and products to drive sales growth
• Manage high-level channel relationships
• Collaborate with National Account Managers and departments to streamline operations and manage inventory
• Participate in strategic operations and leadership meetings
• Provide sales and marketing data and recommendations to senior leaders
• Develop monthly, quarterly, and annual sales budgets, goals, and plans
• Analyze sales and financial reports to identify gaps and opportunities
• Partner with Demand Planning to maintain timely, updated plans
• Manage Market Development Funds budgets and channel sell-through initiatives
• Establish channel expectations for brand marketing
• Coordinate promotions and evaluate their effectiveness
• Develop channel updates and sales training programs
• Maintain a positive safety culture and follow safety policies and procedures
• Perform other duties as assigned

Director of Sales, Canada

Social Media Manager

• Create and optimize content for the social media calendar in alignment with brand calendars and objectives
• Shoot and edit photos, graphics, Stories, videos, and GIFs for social media channels
• Ideate and pitch creative concepts for Meta, TikTok, Pinterest, YouTube, LinkedIn, and other platforms
• Collaborate with Social and Creative teams on deliverables, timelines, updates, and problem-solving
• Assist in planning and implementing everyday and long-term social media strategies and campaigns
• Produce content for social platforms, social commerce, eCommerce, and paid media
• Attend internal and external events; support concepting, shot lists, footage capture, and final content creation
• Monitor social media topics and trends and apply them to brand objectives
• Monitor KPIs including engagement, VCR, and reach
• Maintain social content libraries and social media tools
• Manage, brief, and obtain approval for influencer and brand ambassador content with the Sr. Manager, Social Media
• Assist with influencer marketing, including designing mailer boxes and cards and distributing seeding kits
• Build relationships with in-house and external Creative teams
• Perform light copywriting as needed
• Follow safety policies and contribute to a safe working environment
• Perform other duties as assigned

Director of Sales, Canada

Senior Social Media Content Specialist