PlusMinusOne

Content Creator

• Generate high-quality images and videos using generative AI tools and platforms.
• Develop, test, and optimize prompts to achieve accurate, realistic, and visually consistent results.
• Adapt existing visual concepts into AI-generated content for different use cases.
• Evaluate AI-generated outputs, identify visual inconsistencies, and refine results.
• Manage AI content production processes from initial setup to final delivery.
• Test different AI models and approaches to improve output quality and production efficiency.
• Collaborate with cross-functional teams to ensure smooth content production and delivery.
• Stay up to date with emerging generative AI models, tools, and technologies.

Explore AI Content Producer at PlusMinusOne. Review requirements and application details.

AI Content Producer

Growth Marketing

• Support and lead web funnel projects to improve user acquisition and subscription growth
• Analyze web-to-app funnels from ad click to landing page, quiz/onboarding, paywall, app install, trial start, and purchase
• Work closely with marketing teams on campaign strategy, traffic quality, landing page performance, and optimization opportunities
• Review campaign and funnel performance to understand where users drop off and what can be improved
• Benchmark competitors and analyze their funnels, messaging, landing pages, paywalls, and user journeys
• Help create and improve landing page structures, quiz flows, paywall messaging, CTAs, and funnel ideas
• Collaborate with product, design, marketing, and data teams to align growth initiatives with user experience and business goals
• Support A/B test planning by defining hypotheses, variants, success metrics, and next steps
• Prepare clear reports and insights that help the team make better growth decisions
• Stay up to date with subscription app funnels, ad strategies, competitor examples, and growth best practices

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Web Growth Specialist

Customer Success Manager

• Own and optimize lifecycle marketing across e-commerce websites and subscription-based mobile apps, focusing on engagement, retention, and revenue growth.
• Analyze user behavior, purchase history, and subscription activity to identify opportunities and build actionable customer segments.
• Plan and execute seasonal promotions, special offers, and personalized campaigns across email, push notifications, and in-app messaging.
• Improve lifecycle journeys, including onboarding, abandoned checkout, post-purchase engagement, cross-sell, churn prevention, reactivation, and win-back.
• Leverage AI tools to accelerate campaign development, improve personalization, and identify optimization opportunities.
• Design and run A/B tests across messaging, offers, targeting, and timing, measuring their impact on conversion, retention, and revenue.
• Develop personalized messaging for different user segments and collaborate with Growth and Product teams on activation, trial-to-paid conversion, and subscription retention.
• Monitor campaign performance and incremental impact, translating insights into measurable improvements in repeat purchases, retention, and LTV.

Explore CRM & Lifecycle Marketing Manager at PlusMinusOne. Review requirements and application details.