Pottermore Publishing

Brand Manager

• Explore new IP opportunities to support TBP’s growth ambition
• Build long-term brand strategies for new IP with each IP owner
• Act as the TBP point person for day-to-day client relationships, operations, and planning
• Schedule regular management and strategic check-ins
• Use Asana or other project management tools to ensure communication and alignment
• Follow up on actions and lead accountability
• Represent IP vision, values, and strategic mission during reviews, pitches, and industry events
• Determine brand strategy with IP owners
• Deliver short- and long-term franchise plans
• Collaborate with creative, marketing, and product teams to maintain consistent brand messaging
• Balance creative and commercial judgment across projects
• Implement marketing and communications activities, leveraging creative agencies where necessary
• Coordinate internal expertise across audio production and distribution, TV production, publishing, gaming, commercial, and other functions
• Maintain a network of relevant agency contacts
• Manage project expectations and scope
• Study consumer trends, competitor actions, and audience data to identify growth areas
• Determine required data sources and disseminate research and insights across TBP
• Identify and support outreach to commercial partnership opportunities
• Organize and facilitate pitch meetings
• Manage partnerships from ideation through handover for implementation and nurture potential partners
• Oversee multichannel marketing campaigns for property launches and milestones with the Harry Potter Brand & Franchise Marketing team
• Perform operational administration, build decks, and facilitate meetings

Explore Brand Manager – IP Development, Intellectual Property at Pottermore Publishing. Review requirements and application details.