PriceShape

Operations

• Own HubSpot and marketing automation, including data structure, workflows, lead capture, scoring, routing, and nurture flows
• Own marketing tracking and reporting, ensuring accurate conversion tracking, analytics, dashboards, and connections between marketing activity and pipeline outcomes
• Own website operations and technical SEO, including WordPress, HTML/CSS, crawlability, indexation, performance, structured data, and hreflang
• Build and improve integrations and automations that connect systems and remove manual work
• Use AI, code, and emerging technologies to solve problems, automate processes, and build solutions beyond existing platform functionality
• Manage and optimise the MarTech stack, evaluate new tools, and continuously improve systems
• Ensure technical quality from the start, making new pages and campaigns trackable, indexable, and performant from launch
• Document systems and processes to create a scalable setup and share knowledge across the team
• Collaborate closely with Marketing, Sales, Revenue Operations, and other key functions
• Support marketing efficiency, lead generation, and business growth

MarTech Operations Specialist