Qualiserve

Social Media Manager

• Build and execute the strategic content calendar for LinkedIn, Instagram, and priority channels, connecting content to business goals
• Structure the company’s digital presence with a focus on establishing authority in Technology, Data & AI, Innovation, and Culture
• Develop a consistent brand narrative aligned with the cultural manifesto
• Support social selling strategies with leadership and Business Development Managers (BDMs)
• Create creative campaigns connected to lead generation goals
• Develop funnel-oriented content covering awareness, consideration, and conversion
• Support inbound marketing and employer branding initiatives
• Develop strategic scripts for videos, reels, and human-centered content
• Translate complex technical topics into accessible, strategic language
• Test formats, approaches, and the use of AI in content production and optimization
• Monitor strategic metrics and propose data-driven improvements
• Track the impact on qualified engagement and opportunity generation

Social Media Analyst