Recast

Lead Generation

• Prioritize cohorts within the existing ABM list and activate target enterprise accounts
• Map buying committees and develop relevant outbound outreach
• Run campaigns that create qualified conversations
• Partner with Sales on follow-up and opportunities across sibling brands and business units
• Build and execute focused event programs, including account selection, invitations, logistics, hosting, and follow-up
• Organize executive dinners, coffee meetings, conferences, booths, and speaking engagements
• Use events to create valuable relationships and conversations
• Partner with Sales and delivery teams to develop enterprise case studies, secure logo permissions, and curate customer stories
• Partner with the Head of Marketing on positioning, messaging, and campaign assets
• Research accounts, draft outreach, recruit dinner attendees, run events, manage follow-up, and work closely with Sales
• Personally design and execute programs as a senior, hands-on individual contributor

Explore Enterprise Demand Gen Lead at Recast. Review requirements and application details.