Remsoft

Product Marketing

• Define positioning, buyer, and value stories for each product and a unified Remsoft narrative
• Organize ICP-based messaging, offers, campaigns, target accounts, channels, and metrics with Sales and the CEO
• Test and prove cross-sell and expansion opportunities across acquired products
• Design offers, sales plays, and customer evidence to move accounts from one product to the portfolio
• Own competitive intelligence and battlecards
• Translate product gap analysis into sales guidance
• Position and launch AI-enabled capabilities as core platform offerings
• Partner with Product to define what customers will pay for
• Run product and release launches end to end with Product, Sales, and Customer Success
• Build pitch narratives, demo flows, objection handling, and sales training
• Conduct customer interviews, win/loss analysis, and market research
• Feed customer insights into roadmap, pricing, and M&A discussions
• Partner with Product and Finance on pricing and packaging
• Build case studies, references, and proof points with Customer Success
• Report pipeline contribution, win rates, and launch results to the VP of Product and CEO
• Start as a hands-on individual contributor and hire a small team as the function scales

Explore Director of Product Marketing at Remsoft. Review requirements and application details.

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Director of Product Marketing