Reward Gateway

Marketing Operations

• Manage and optimise marketing operations processes supporting campaign planning, measurement, reporting, and continuous improvement across global markets
• Assess marketing operations processes and technologies, identify gaps and opportunities, and implement scalable improvements
• Own and maintain HubSpot marketing automation workflows, lead lifecycle processes, segmentation, scoring, nurture programs, and campaign operations
• Drive adoption and optimisation of HubSpot capabilities
• Enhance HubSpot-Salesforce integrations, data quality, reporting integrity, and sales and marketing alignment
• Manage database quality, reporting accuracy, and system administration
• Develop and enforce data quality, governance, compliance, and operational consistency guidelines
• Build dashboards and reports measuring campaign performance, funnel conversion, pipeline contribution, and marketing effectiveness
• Develop attribution models, campaign tracking standards, and funnel reporting frameworks
• Support global teams with scalable processes adapted to regional requirements
• Advise Marketing, Sales, and Revenue Operations stakeholders on lead management, attribution, lifecycle design, and marketing operations standards
• Translate business goals into operational plans and measurable outcomes
• Improve efficiency through automation, process design, documentation, and technology enhancements
• Troubleshoot platform issues, monitor system health, and ensure smooth execution of integrated marketing programs
• Report to the Global Director of Revenue Operations

Senior Marketing Operations Manager