RoomPriceGenie

Marketing

• Lead marketing for the UK, Ireland, and BeNeLux region, reporting to the Head of Regional Marketing
• Set regional marketing strategy, targets, channels, budget, and calendar with the commercial lead
• Run full-funnel campaigns across paid social, search, email, events, and partners
• Adapt global campaigns for regional markets and deliver qualified leads to Sales
• Track marketing spend, optimize performance, and demonstrate return on investment
• Build co-marketing initiatives with partners and associations to generate leads
• Create thought leadership, guides, and stories for regional audiences
• Collaborate with the web team to improve visibility in search and AI tools
• Represent marketing in regional sales, customer, and partner teams
• Bring market insights back to the business and represent the brand at events, in the press, and online
• Use AI for research, analysis, testing, content, and automation
• Turn successful campaigns into playbooks and coach fellow regional marketers

Senior Regional Marketing Manager