Signature Hardware

Marketing

• Develop and handle channel strategies for website, email, and social that balance brand building and performance
• Deliver a seamless customer journey across different stages of the funnel
• Collaborate with Marketing and Creative on briefs for campaign assets and channel performance
• Support website, social media, email, influencer/designer partnerships, PR, and paid media activation
• Establish measurement frameworks and performance metrics for channel-level and ecosystem-level success
• Translate insights into recommendations
• Identify emerging consumer trends, competitive opportunities, and marketing innovations
• Evaluate complex problems and data requiring in-depth analysis and cross-channel collaboration
• Create regular reports for Marketing Leadership showing results against benchmarks and identifying solutions to exceed goals
• Present strategic recommendations, campaign performance, and growth opportunities to senior leadership

Senior Marketing Strategist