Smithsonian Institution

Manager

• Develop a comprehensive membership plan covering acquisitions, renewals, lapsed-member strategies, processing, communications, levels, and benefits
• Apply museum and nonprofit membership best practices and industry benchmarks
• Coordinate multiple projects and maintain the department’s master direct-response and member/donor contact schedule
• Integrate campaigns across channels and test and evaluate strategies encouraging additional member contributions
• Liaise with vendors across direct-response campaign planning, budgeting, creative development, production, distribution, and results analysis
• Collaborate with advancement leaders, staff, and vendors on campaign documents, content research, data coordination, approvals, accuracy, quality, and results
• Research, write, edit, and produce emails, web content, digital ads, online experiences, fundraising campaigns, appeals, newsletters, event invitations, and web articles
• Track campaign performance and analyze and report analytics
• Support online fundraising communications within museum Communications and Advancement teams
• Coordinate audience lists and imports for campaigns, ensuring accurate communications based on giving history and membership level
• Process mailings and acknowledgments; plan and execute membership events; handle membership service requests
• Monitor membership databases and operations
• Coordinate with Smithsonian fundraising units, Advancement Co-Op, museum advancement associates, and finance office for accurate revenue allocation
• Manage relationships with consultants and vendors, including direct mail consultants, caging services, telemarketing services, and service bureaus
• Process invoices and track expenses
• Manage development, approval, design, and production of membership materials
• Provide work guidelines and orientation for two shared positions

Membership Manager