Solarity

Business Development Rep

• Generate qualified meetings within target accounts through phone, email, social, and multi-channel outreach
• Identify and engage decision-makers and influencers within Solarity’s ideal customer profile
• Research accounts and prospects to create relevant, personalized outreach
• Execute structured, multi-touch prospecting cadences
• Discover account solutions, processes, challenges, priorities, and opportunities
• Identify additional contacts, roles, decision-makers, and influencers within target accounts
• Capture account intelligence in CRM
• Assess prospect needs, priorities, and fit before transitioning qualified prospects to Regional Sales Directors
• Communicate Solarity’s value proposition and handle initial objections
• Provide Regional Sales Directors with discovery findings and recommended next steps
• Follow up on inbound leads, events, referrals, and other prospect engagement
• Participate in Solarity’s Account-Based Marketing strategy with Sales and Marketing
• Manage prospecting activity and priorities
• Maintain accurate account, contact, activity, and prospect information in CRM and sales engagement platforms
• Share insights on buyer challenges, solutions, objections, competitive activity, and messaging effectiveness
• Partner with Sales and Marketing to improve targeting, messaging, campaigns, and prospect engagement

Business Development Representative