Stark Marketing

Performance Marketing

• Provide technical leadership for Stark Marketing’s Paid Traffic team, with a focus on plastic surgery clinics.
• Develop managers and drive improvements in processes, paid media practices, and campaign quality.
• Define best practices and quality standards for campaigns, budgeting, tracking, testing, and results analysis.
• Monitor manager performance and identify strengths and development needs.
• Provide frequent feedback, conduct biweekly one-on-one meetings, support individual development plans (IDPs), and lead semiannual performance reviews.
• Plan and conduct training sessions, technical workshops, and discussions of real-world cases.
• Identify opportunities and lead the adoption of Claude Code, Codex, and other AI tools.
• Map and document processes, diagnose bottlenecks, and coordinate improvements.
• Train professionals on adopted changes and monitor their impact.
• Guide integrations between websites, CRM systems, and media platforms in collaboration with Technology and CRM owners.
• Monitor team KPIs and develop action plans.
• Participate in churn analysis and lead Paid Traffic improvements to support client retention.
• Monitor plan implementation and adjust course when necessary.
• Ensure management tools are kept up to date and that client reports meet quality standards.
• Align technical needs with Strategy, Content, Audiovisual, and Technology teams.
• Support complex diagnoses and guide managers through critical situations.
• Present team results, staff development, risks, and decision-making or investment needs to management.

Explore Paid Media Coordinator at Stark Marketing. Review requirements and application details.