Stranger Soccer

Social Media Manager

• Own the full content, social media, and SEO function for Stranger Soccer UAE
• Take over and expand the existing Instagram, video editing, and community management operation to TikTok, Google SEO, and blog content
• Edit and produce Reels, TikToks, Stories, match highlights, and promotional content using CapCut Pro, Descript, or equivalent
• Create game announcements, event promotions, sponsor content, and player-focused graphics using Canva Pro and AI-assisted tools
• Write captions, community messages, event descriptions, and marketing copy in a consistent brand voice
• Coordinate with the UAE-based videographer through weekly shot briefs, raw-footage reviews, feedback, and quality assurance
• Manage Stranger Soccer UAE’s Instagram feed, Reels, Stories, and Highlights
• Build TikTok presence with native trend-driven content and a minimum of 4–5 posts per week
• Maintain Facebook presence and cross-post where relevant
• Manage weekly and monthly content calendars aligned with games and marketing activations
• Respond to direct messages, comments, and player queries
• Produce monthly social media performance reports covering follower growth, engagement rate, reach, saves, and content-driven bookings
• Own organic search performance for high-intent UAE football keywords
• Conduct keyword research and strategy using Ahrefs, SEMrush, and Google Search Console
• Optimise website pages, including titles, meta descriptions, headings, internal linking, and schema markup
• Produce 2–4 SEO-optimised blog articles monthly, each 800–1,500 words
• Manage and optimise Google Business Profile, post weekly updates, generate reviews, and respond to Q&A
• Identify backlink-building partnerships and outreach opportunities
• Produce monthly SEO reports tracking keyword rankings, organic traffic, and top-performing content
• Plan monthly and weekly content around game schedules, campaigns, and community events
• Execute campaigns for Ramadan football, National Day, Dubai Fitness Challenge 30x30, holiday activations, new venue launches, and pass launches
• Monitor competitors across social media and SEO
• Identify player stories and produce content around community milestones and journeys
• Meet success targets for onboarding, content calendars, TikTok and Instagram growth, SEO blog publishing, keyword rankings, traffic, and bookings

Content Social Media, SEO Operator

Operations

• Support the License Owner in growing Stranger Soccer’s presence in Houston, Texas through operations support, customer engagement, and digital marketing activities
• Handle customer service inquiries and support day-to-day back-office operations
• Assist in general operational tasks and admin updates as needed
• Maintain availability and operational support within CST/CDT time zone
• Use ChatGPT or similar tools to assist in fast, clear, and polite customer communications
• Ensure clear and consistent communication with users and players
• Create basic social media content, including videos, posts, and captions
• Support posting and updating of social media accounts
• Assist in maintaining online presence and community engagement

Operations Support

• Work closely with the City Manager and a small team
• Manage day-to-day operations for an assigned operating region
• Focus on inventory and revenue management
• Manage customer experience and service
• Handle other ad hoc initiatives

Operations Specialist

• Own the full content, social media, and SEO function for Stranger Soccer UAE
• Produce short-form videos including Reels, TikToks, Stories, match highlights, and promotional content
• Create game announcements, event promotions, sponsor content, and player-focused graphics
• Write captions, community messages, event descriptions, and marketing copy
• Coordinate with the UAE-based videographer through shot briefs, footage review, and quality feedback
• Manage Instagram, TikTok, and Facebook presence
• Build TikTok presence with native, trend-driven content and a minimum of 4–5 posts per week
• Manage weekly and monthly content calendars aligned with games and marketing activations
• Respond to DMs, comments, and player queries
• Produce monthly social media performance reports
• Own organic search performance for high-intent UAE football keywords
• Conduct keyword research and SEO strategy using Ahrefs, SEMrush, and Google Search Console
• Optimise website pages through titles, meta descriptions, headings, internal linking, and schema markup
• Produce 2–4 SEO-optimised blog articles per month, each 800–1,500 words
• Manage and optimise Google Business Profile, publish weekly updates, generate reviews, and respond to Q&A
• Identify backlink-building partnerships and outreach opportunities
• Produce monthly SEO reports tracking keyword rankings, organic traffic, and top-performing content
• Plan and execute campaigns around community events, holidays, venue launches, and product launches
• Monitor competitors across social media and SEO
• Identify and develop player stories
• Achieve defined Month 1, Month 3, and Month 6 content, social growth, and SEO targets

Content Social Media, SEO Operator

Operations Support

Operations Specialist

Content Social Media & SEO Operator