Demonstrates expertise in developing and executing integrated marketing strategies, with a strong focus on social media management, digital advertising, and content creation. Proven ability to track campaign performance and optimize for revenue growth within the food and beverage and live music sectors.

Highest-signal resume keywords

Integrated Marketing Strategy DevelopmentSocial Media ManagementDigital AdvertisingContent CreationCampaign Performance Tracking

About the role

Key responsibilities & impact

Develop and execute integrated marketing strategies driving awareness, foot traffic, ticket sales, dining revenues, and revenue across both concepts.
Build campaigns for seasonal programming, culinary offerings, brand activations, and special events from forecast through execution.
Turn promoter-supplied show assets into digital, social, and CRM promotional campaigns.
Align marketing with ticket velocity, reservations, private events, and menu launches.
Own social strategy and execution across Instagram, TikTok, and Spotify.
Oversee end-to-end content creation, including copy, visuals, collateral, and shoot management.
Run paid and organic social, digital advertising, website updates, SEO, SEM, SMS, and email/CRM calendars.
Manage the PR agency relationship, storytelling angles, media and influencer bookings, and coverage.
Build relationships with Brooklyn and NYC artists, media, vendors, and community organizations.
Own and allocate the annual marketing budget across both entities.
Track campaign performance against KPIs, optimize digital conversion, and present monthly reviews to senior leadership.

Requirements

What you’ll need

5+ years in marketing or comms, with a focus on food and beverage, live music, or multi-concept hospitality.
Hands-on with social calendars and multi-channel CRM. Sprout Social and Hive experience preferred.
Technical fluency across paid social, digital advertising, website management, SEO, SEM, SMS, and CRM, with a clear view of how each drives revenue.
Working command of Adobe Creative Suite, Canva, or Figma.
Deep knowledge of the NYC and Brooklyn music, food, and beverage scene, with existing media and influencer relationships.

Benefits

Comp & perks

Health Insurance - 100% employer covered
401K - 4% match
Flexible Paid Time Off

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital AdvertisingSEOSEMCRM ManagementContent CreationCampaign OptimizationBudget ManagementKPI TrackingSocial Media StrategyEmail Marketing

Soft Skills

Relationship BuildingStorytellingCollaborationCommunicationLeadership

Tools & Technologies

Sprout SocialHiveAdobe Creative SuiteCanvaFigma

Industry Keywords

Food and Beverage MarketingLive Music MarketingMulti-Concept HospitalityNYC Music SceneBrooklyn Food SceneMedia RelationshipsInfluencer Relationships