Demonstrates expertise in marketing strategy and project management within the financial services sector, with a strong ability to create client-ready materials and lead cross-functional initiatives. Proficient in transforming technical concepts into accessible narratives while ensuring brand alignment and compliance.

Highest-signal resume keywords

Marketing StrategyProject ManagementClient-Ready Materials DevelopmentCross-Functional CollaborationFinancial Services Expertise

About the role

Key responsibilities & impact

Serve as the primary marketing lead for national, cross-brand, and non-regional initiatives
Drive enterprise-level strategies across client segments
Lead marketing support for the Outsourced Chief Investment Officer (OCIO) business, First American Funds family, consultant relations team, and specialized solutions
Manage large-scale, non-regional initiatives across brands and channels, including bank channel marketing, conferences, sponsorships, email marketing, and competitive messaging
Create and execute email campaigns, one-pagers, speaking presentations, advertisements, webinars, and other client-ready materials
Partner with regional specialists and the local government investment pool specialist to coordinate national messaging and align regional and enterprise-level strategies
Collaborate with sales, product, legal/compliance, and marketing partners to ensure accuracy, consistency, and brand alignment
Drive creation, alignment, and deployment of enterprise-level thought leadership and collateral
Translate technical expertise into client-friendly narratives
Collaborate with regional and product specialists and branding and communications to align thought leadership with local client needs and trends

Requirements

What you’ll need

Bachelor's degree, or equivalent work experience
Six or more years of related experience in marketing and marketing strategy
Bachelor’s degree required; advanced degree or industry certifications a plus
Minimum of six or more years of experience in marketing, financial services, asset management, or a related field
Exceptional project management skills
Ability to independently lead complex, multi-stakeholder initiatives from planning through execution
Ability to manage multiple concurrent projects, deadlines, and shifting priorities in a fast-moving, matrixed environment
Expertise using project management tools such as Microsoft Planner, task boards, workflows, and collaborative dashboards
Strong strategic thinking and content development capabilities
Experience transforming technical concepts into client-ready materials
Excellent written and verbal communication skills
Experience coordinating across legal/compliance, sales, and product teams
Proficiency with Microsoft Office
Experience with CRM, email marketing platforms, Adobe tools, and content management systems preferred
Ability to work independently while maintaining strong cross-functional collaboration
Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies

Benefits

Comp & perks

Healthcare (medical, dental, vision)
Basic term and optional term life insurance
Short-term and long-term disability
Pregnancy disability and parental leave
401(k) and employer-funded retirement plan
Paid vacation (from two to five weeks depending on salary grade and tenure)
Up to 11 paid holiday opportunities
Adoption assistance
Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
Incentive and recognition programs
Equity stock purchase
401(k) contribution and pension

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Email MarketingContent DevelopmentStrategic ThinkingTechnical Concept TranslationProject Management Tools

Soft Skills

Exceptional Project Management SkillsExcellent Written CommunicationExcellent Verbal CommunicationAbility to Manage Multiple ProjectsStrong Cross-Functional Collaboration

Tools & Technologies

Microsoft OfficeCRMEmail Marketing PlatformsAdobe ToolsContent Management Systems

Certifications & Qualifications

Bachelor's DegreeAdvanced DegreeIndustry Certifications

Industry Keywords

Financial ServicesAsset ManagementOutsourced Chief Investment OfficerConsultant RelationsBrand Alignment