Vernon Downs Casino & Hotel

Social Media Manager

• Develop original content and suggest creative ways to attract more customers to social media and the brand
• Assist with promotions and customer service in various marketing functions
• Provide excellent guest service to internal and external guests
• Support the company culture of creating a fun and entertaining experience
• Respond to reviews, comments, visitor posts, and messages within 15 minutes to within the hour
• Drive customer feedback and content by reaching out to customers for reviews, testimonials, and resort experiences
• Update, maintain, and respond to reviews on third-party websites including Google Business, Yelp, and TripAdvisor
• Review analytics weekly and adjust content posting times and material as needed
• Collaborate with department directors to represent each area of the property correctly
• Create daily engaging content and manage social media platforms including Facebook, Twitter, Instagram, and LinkedIn
• Drive client engagement using customer experiences, testimonials, and property moments
• Coordinate with upper marketing management to keep website, social, print, and programming media in sync
• Learn and understand Everi slots program locations and photograph jackpots
• Photograph, edit, upload, and write creative content for promotions, food outlets, winners, hotel specials, bands, and events
• Perform other duties as assigned

Social Media Coordinator