Viacredi

Financial Planning and Analysis

• Develop and execute investment and retirement planning strategies aligned with the cooperative’s objectives and members’ needs.
• Provide consultative support in managing and expanding the investment portfolio, increasing share of wallet, retaining assets, and strengthening relationships.
• Identify cross-selling and up-selling opportunities, expanding the use of the financial products and services portfolio.
• Prospect new business, members, and funding opportunities, focusing on sustainable portfolio growth and value creation.
• Manage and monitor the opportunity pipeline, defining strategies for conversion, retention, and business development.
• Structure expansion strategies through Loans Secured by Investments, strengthening members’ primary relationship with the cooperative and increasing portfolio profitability.
• Analyze portfolios, investor profiles, financial behavior, and relationship potential, recommending solutions aligned with members’ objectives.
• Develop strategies to retain assets, mitigate withdrawals, and increase member loyalty.
• Serve as a technical and strategic reference in investments, retirement planning, and financial markets for leaders, managers, and sales teams.
• Develop commercial initiatives focused on expanding investment, retirement planning, funding, and relationship businesses.
• Monitor performance indicators, market share, sales productivity, business conversion, product penetration, share of wallet, and portfolio growth.
• Identify market trends, opportunities, and movements, translating information into commercial and relationship strategies.
• Lead training, professional development, and mentoring programs for sales teams, fostering technical and consultative development.
• Partner with regional leaders, management, and business areas to define and execute commercial strategies.
• Participate in developing campaigns, sales journeys, and initiatives aimed at business growth, increasing members’ primary relationship with the cooperative, and expanding their participation in the cooperative’s portfolio.
• Represent the cooperative at events, lectures, interviews, forums, and institutional initiatives related to financial markets, investments, and retirement planning.
• Promote a culture of financial planning, investing, and retirement planning among members.
• Ensure that investment strategies and recommendations comply with internal policies, regulatory requirements, and market best practices.

Investment Consultant