Wealthfront

Product Manager

• Define and execute a product-led growth roadmap to improve business outcomes using quantitative and qualitative data
• Lead a cross-functional team including engineering, design, data science, user research, and marketing to define the product roadmap
• Solicit feedback from and create alignment with executives
• Partner with marketing on client acquisition and product adoption strategies across referrals, organic, paid, and lifecycle channels
• Improve signup conversion, adoption of financial services, and share of wallet among existing clients
• Shape client acquisition, activation, and referral flywheels
• Develop experimentation strategies to efficiently learn and measure impact while supporting client financial outcomes and business growth
• Track and respond to macroeconomic, demographic, technology, and other opportunity signals
• React quickly to new insights and product launches with high-leverage opportunities
• Maintain a long-term view alongside near-term opportunities

Director of Product Management, Growth

Content Writer

• Monitor market and macroeconomic news daily and generate high-quality, timely content ideas for young professionals
• Manage Vested Interest’s social media presence across short- and long-form video, audio, and written content
• Translate newsletter content and develop original material for Wealthfront’s audience
• Partner with Lifecycle, Social Media, and Creative teams to distribute content across channels
• Evaluate content formats and distribution channels and recommend which to emphasize
• Partner with internal teams to measure content impact and develop improvement strategies
• Ideate and write engaging, shareable stories for the Vested Interest newsletter and associated distribution channels
• Create short- and long-form written and video content and adapt topics for Substack, TikTok, YouTube, and other platforms
• Collaborate with Social Media, Editorial, Investment Research, Creative, and Compliance teams

Director of Product Management, Growth

Market Commentary Writer, Social Editor