WellnessLiving

Marketing

• Own partner marketing across activations, partner events, email invitations and follow-up, and partner social strategy
• Plan and run partner event marketing, including pre-event outreach, invitations, activation support, and post-event follow-up
• Coordinate and produce partner-related webinars, podcast interviews, expert interviews, social content, and related assets
• Strengthen partner relationships and drive partner-sourced referral revenue
• Identify potential partners and introduce them to Channel Partnerships
• Manage the customer-referral program, including its calendar, activations, campaigns, invitations, and follow-up sequences
• Build and ship referral assets and campaign packages and measure referral performance
• Work with Channel Partnerships on targeting, timing, and handoff of referral-ready conversations
• Own The Founders’ Journey podcast calendar, guest booking, recording logistics, brand-safety review, and publishing
• Convert podcast conversations into clips, follow-up, and referral opportunities
• Recruit and maintain a customer advisory board of typically 8–12 operators
• Coordinate feature-preview sessions with Product, synthesize insights, and deliver written memos for Product

Channel Marketing Manager