WHOW Games GmbH

Growth Marketing

• Own user acquisition for web and mobile end to end, from channel and budget planning all the way to scaling
• Manage budget against cohort ROAS, payback and LTV, deciding where every euro works hardest
• Find new audiences, channels and ideas in core markets
• Evaluate new countries, run tests and provide clear go/no-go recommendations
• Set the channel mix across Google, Meta, Apple Search Ads, ad networks, programmatic, TikTok and affiliate
• Negotiate directly with networks, agencies and partners
• Build tracking, attribution, tooling and testing processes that scale
• Decide what runs in-house and where partners make sense
• Drive a fast testing cycle for creatives, store listings and landing pages with design and content
• Make results transparent, bring ideas and stand behind numbers, including at management level
• Work closely with Product, CRM and BI to turn new players into long-term active players

Explore Senior Marketing Manager, Performance & Growth at WHOW Games GmbH. Review requirements and application details.