WRU - Welsh Rugby Union

Communications

• Support communications activity promoting Principality Stadium as a world-leading multi-event venue
• Lead media operations at stadium events, including accreditation, media facilities and matchday services
• Generate media coverage across sports, entertainment, tourism, business and trade publications
• Build and maintain relationships with journalists, broadcasters, promoters and industry stakeholders
• Assist communications planning and delivery for major sporting fixtures, concerts and special events
• Collaborate with event organisers and rights holders to maximise media opportunities and audience engagement
• Manage stadium-related media enquiries and coordinate responses with internal stakeholders
• Develop and distribute press releases, media advisories, event briefings and reactive statements
• Monitor traditional, digital and social media coverage, identifying opportunities and emerging issues
• Identify coverage opportunities beyond traditional sports media, including business, tourism, lifestyle and entertainment
• Support promotion of the stadium's food and beverage, hospitality and premium experience offerings
• Create stories highlighting the stadium's role in Welsh sport, culture, tourism and the visitor economy
• Oversee filming, photography and access requests within the stadium
• Maintain media, stakeholder and event databases for communications planning and reporting
• Undertake duties supporting the wider Marcomms team and WRU Group Strategic Mission, Purpose and Values

Explore Communications Officer at WRU - Welsh Rugby Union. Review requirements and application details.

Communications Officer

Social Media Manager

• Develop and manage an insight-led social media strategy supporting the WRU Group’s strategic and commercial objectives
• Plan, create, publish and evaluate engaging content across WRU social media channels
• Manage day-to-day social platform operations, including scheduling, publishing, community engagement and live coverage
• Use data, audience insight and analytical tools to assess performance and improve content
• Grow the WRU’s addressable audience through platform-specific content and meaningful engagement
• Enhance the global profile of Welsh professional players across the men’s and women’s game
• Create social content telling compelling stories from international, professional, community and grassroots rugby
• Promote Welsh culture, language and values through social media output
• Support ticketing campaigns and drive demand for international fixtures at Principality Stadium
• Support Super Rygbi Cymru and Welsh professional clubs by increasing awareness, engagement and match attendances
• Collaborate with internal teams, external partners and stakeholders to coordinate content and maximise impact
• Carry out duties supporting the WRU Group Strategic Mission, Purpose and Values

Explore Social Media Manager at WRU - Welsh Rugby Union. Review requirements and application details.

Content Creator

• Shoot and edit high-quality video content for the WRU’s digital and social media channels throughout the year
• Operate professional video equipment, including Sony FX3 and DSLR or mirrorless camera systems
• Capture interviews, behind-the-scenes access, matchday coverage, events and campaign content
• Edit video using Adobe Creative Cloud, primarily Adobe Premiere Pro, for a range of platforms and formats
• Support planned and reactive content across the WRU’s men’s, women’s, stadium, community and corporate channels
• Produce platform-specific edits for Instagram, TikTok, YouTube, Facebook, X and other digital platforms
• Assist with filming at international camps, matchdays, community events, commercial activations and other locations across Wales and beyond
• Work from creative briefs and contribute original ideas for audience-focused content
• Manage, label, store, back up and transfer footage and project files to the WRU media library
• Apply WRU visual identity, tone of voice, accessibility standards and production guidelines
• Collaborate with players, coaches, colleagues, partners and contributors during filming
• Respond quickly to live, reactive and time-sensitive content requirements
• Maintain production equipment and prepare cameras, audio equipment, lighting and accessories for shoots
• Keep up to date with social media trends, emerging formats and video-production developments
• Carry out duties supporting the WRU Group Strategic Mission, Purpose and Values

Explore Junior Content Producer at WRU - Welsh Rugby Union. Review requirements and application details.