Yuzu

Sales

• Determine which direct networks and geographies to pursue
• Define the go-to-market playbook, including messaging, process, pricing inputs, and channel strategy
• Hire, onboard, and develop a sales team as the company scales
• Serve as a senior voice with product, marketing, and leadership
• Represent Yuzu at industry conferences, health system convenings, and with key stakeholders
• Build fluency in Yuzu's platform, plan operations, and current partner relationships
• Conduct outreach and early sales conversations with brokers and direct networks
• Develop health system partnership structures covering network, fee schedule, and exclusivity
• Define the employer-group ICP, broker pitch and materials, pricing inputs, and repeatable sales process
• Secure health system partnerships and build a broker bench
• Close or develop late-stage pipeline with initial employer groups
• Own market-prioritization and go-to-market playbooks
• Scope the first regional sales hire, including profile, compensation structure, and territory plan

VP Sales, Employer Markets