Chief Marketing Officer

• Lead enterprise B2B marketing efforts as a member of the leadership team
• Create, shape, and execute Symmetry’s marketing strategy
• Empower and lead a full-stack enterprise marketing team spanning demand generation, product marketing, digital marketing, online presence, sales enablement, analytics and reporting, and lifecycle marketing
• Craft and execute marketing plans aligned with company objectives, brand messaging, and market positioning
• Oversee multi-channel demand generation and lead nurturing for B2B enterprise clients
• Build, mentor, and motivate a high-performing marketing team
• Strengthen digital presence through online campaigns, SEO optimization, and compelling content
• Provide sales teams with collateral, training, and tools to communicate technical product value and achieve bookings targets
• Develop customer lifecycle marketing programs to improve retention and loyalty and identify upsell and cross-sell opportunities
• Own and enhance Symmetry’s brand positioning and messaging
• Analyze marketing data and use analytics and reporting to optimize campaigns, customer experiences, and ROI
• Report to the Head of Symmetry

Head of Marketing

• Create, shape, and execute Symmetry’s enterprise B2B marketing strategy
• Lead demand generation, product marketing, digital marketing, online presence, sales enablement, analytics and reporting, and lifecycle marketing
• Craft marketing plans aligned with Symmetry’s objectives and maintain consistent brand messaging and market positioning
• Oversee multi-channel demand generation and lead nurturing for B2B enterprise clients
• Lead, mentor, and develop a multidisciplinary enterprise marketing team
• Strengthen digital presence through online campaigns, SEO optimization, and compelling content
• Provide sales collateral, training, and tools to communicate technical product value and support bookings targets
• Develop lifecycle marketing programs to improve retention and loyalty and identify upsell and cross-sell opportunities
• Own and enhance Symmetry’s brand positioning and messaging
• Analyze marketing data and optimize campaigns, customer experiences, and ROI
• Report to the Head of Symmetry