Content Marketing Manager

• Create and review AI-generated images and videos against established quality and content standards before release to customers
• Evaluate product accuracy, including product details, features, colors, dimensions, branding, and other relevant information
• Assess visual realism and identify AI artifacts, unnatural movement, visual inconsistencies, distorted products or people, rendering issues, and other quality concerns
• Evaluate AI-generated voice quality, including pronunciation, pacing, tone, clarity, synchronization, and naturalness
• Review scripts, on-screen text, captions, product claims, and other content for accuracy and consistency with the source
• Identify issues requiring regeneration or correction and clearly document feedback
• Conduct multiple rounds of quality assurance before final publication
• Maintain real-time tracking of deliverables and production status in project management tools
• Track content through generation, review, revisions, upload, final quality review, publication, and assignment to the appropriate client playlist
• Maintain organized records of quality issues, revisions, approvals, and completed content
• Help ensure production goals, deadlines, and client delivery expectations are met
• Attend and participate in daily stand-up meetings, providing updates on progress, quality issues, blockers, and priorities

AI Content Specialist

• Create high-quality static content for Instagram, TikTok, Facebook, and other social media platforms
• Edit and repurpose video content for social media
• Create and adapt content based on social media formats, trends, and best practices
• Use AI tools for content creation, ideation, copywriting, and editing
• Manage multiple content tasks and deadlines in an organized manner
• Use Canva, Asana, Slack, and AI tools as part of the daily content workflow
• Maintain strong attention to detail across all content tasks

Content Marketing

• Participate in an Editorial or Content Operations team
• Assist in creating and/or acquiring, preparing, and delivering assigned content and information
• Support creation of products and product functionality across print and electronic publication media
• Analyze, key, convert, code, copyread, edit, merge, render, load, and validate data
• Support team publishing goals by meeting deadlines
• Ensure accuracy and completeness of work products through quality control
• Attend and participate in team meetings
• Prioritize own work and participate in performance management processes, including peer reviews and self-evaluation
• Acquire and analyze manuscripts or core content and electronic files
• Code data and resolve coding errors
• Edit manuscripts, compile and edit content, proofread, copyread, and perform verification

Content Specialist

• Collect digital marketing assets, basic asset information, and related IP documents from markets/SBU
• Tag and upload market assets in the Digital Asset Management system, ensuring relevant information and IP documents are in place
• Coordinate with and update business managers, design agencies, and legal stakeholders
• Ensure correct tagging according to DAM Tagging Rules and Guidelines and GS1 Standards for ECS-related assets
• Manage multiple market/business stakeholders to ensure timely project delivery
• Generate asset status reports for markets and maintain tagging consistency
• Understand and address stakeholder needs across Market/BU POC, Taxonomy, and Tech teams
• Create and share process improvement initiatives
• Perform SPOC functions related to NCE
• Execute processes in compliance with Standard Routines
• Create and update functional training materials
• Identify, define, resolve, and escalate issues to relevant stakeholders
• Contribute input to project management and activity planning
• Collaborate with team members to achieve overall results

Content Librarian

• Execute end-to-end adaptation of visual and digital content for global markets
• Review project briefs and validate production feasibility
• Perform image editing, video editing, HTML5 adaptation, and creative modifications
• Conduct quality assurance checks to ensure error-free deliverables
• Collaborate with Content Producers, Project Managers, Librarians, and eContent Accounts
• Manage project timelines and negotiate realistic deadlines with stakeholders
• Utilize AI, automation, and CreativeX tools to enhance content quality and efficiency
• Document project activities and maintain records in Content Hub and other systems
• Lead operational reviews and drive continuous improvement initiatives
• Adapt and localize images, videos, HTML5 banners, POS materials, and basic 3D artwork in line with market requirements, brand guidelines, and Nestlé quality standards

Senior Content Adaptation Specialist

• Conduct keyword research to identify high-value opportunities for content creation.
• Plan and create SEO-focused content, including service pages, landing pages, and use-case pages.
• Write, optimize, and publish content directly in Webflow, Framer, and WordPress.
• Measure and analyze content performance, including rankings, conversions, and organic traffic.
• Rewrite and optimize underperforming pages to improve rankings and effectiveness.
• Maintain a portfolio of LIVE URLs demonstrating commercial keyword rankings and measurable traffic results.
• Use Ahrefs, Semrush, and Search Console for strategic insights and keyword selection based on commercial intent.
• Implement AI tools for content drafting, research, and workflow automation while ensuring accuracy and factual integrity.
• Collaborate with marketing and product teams to align content strategies with business objectives.
• Stay updated on SEO and content marketing trends and best practices.

SEO Content Marketer

• Review and validate project feasibility with the Project Manager based on business inputs
• Gather additional production details, including visual references and creative pegs, when required
• Ensure timely project execution and adherence to delivery timelines
• Communicate delivery risks proactively and negotiate deadlines with requestors when needed
• Adapt images, videos, HTML5 banners, POSM, basic 3D artwork, and animated assets according to briefs and brand guidelines
• Edit, retouch, resize, format, and contextually adapt content across channels
• Interpret briefs and deliver engaging, effective content adaptations
• Provide creative recommendations while respecting brand consistency
• Perform quality checks against briefs, guidelines, and technical specifications
• Ensure deliverables are error-free and meet production standards for print, web, social media, and eCommerce platforms
• Maintain documentation and organization of project files and assets
• Collaborate with Content Graphic Producers, Content Project Manager Specialists, eCommerce Specialists, Content Services Librarians, and eContent Account teams
• Conduct Service Quality Score surveys at the end of projects or campaigns
• Analyze production and process issues to identify improvement opportunities
• Liaise with the Content Services Supervisor to implement quality and efficiency improvement plans