Data Analyst

• Develop, analyze, interpret, and communicate insights and trends to influence strategies for growing and retaining ACA’s membership base
• Present results and solutions to senior leadership
• Perform statistical analysis to identify variances, trends, and correlations in membership data
• Develop target audience models for membership acquisition and salvage campaigns
• Assist with membership budget planning, forecasting, and reporting
• Prepare narrative reports, charts, and illustrations focused on membership metrics
• Analyze membership data across daily, weekly, monthly, quarterly, and annual periods
• Assess membership renewal trends and reevaluate renewal programs
• Compile and analyze direct mail results and provide recommendations to senior leadership
• Study data from multiple sources to support leadership decision-making
• Provide analytical support to marketing and other business areas for acquisition and retention campaigns
• Identify and resolve data anomalies and quality issues by coordinating with appropriate business areas
• Develop, schedule, and oversee membership results and deliverables for executive leadership reports
• Create and maintain process documentation, policies, and procedures
• Protect and strengthen the AAA brand
• Perform other duties as assigned

Membership Data Analyst

• Develop, analyze, interpret, and communicate relevant insights and trends to influence strategies that grow and retain ACA’s total membership base
• Present results and solutions to the senior leadership team
• Perform statistical analysis to identify variances, trends, and correlations in member demographics, purchasing behaviors, product utilization, membership penetration, and audience retention rates
• Develop target audience models for membership acquisition and salvage campaigns
• Assist in membership budget planning, forecasting, and reporting
• Prepare narrative reports, charts, and illustrations focused on membership metrics
• Analyze membership data daily, weekly, monthly, quarterly, and annually to identify new and renewal performance trends across sales channels
• Assess membership renewal trends and reevaluate renewal programs as needed
• Compile and analyze direct mail results, reporting findings and recommendations to senior leadership
• Study data from multiple sources to identify improvement areas and make recommendations for leadership decision-making
• Provide analytical support to marketing and other business areas for membership acquisition and retention campaigns
• Analyze data and processes for anomalies and quality issues; coordinate resolution with appropriate business areas
• Develop, schedule, and oversee delivery of recurring results and deliverables for executive leadership membership reports
• Create and maintain process documentation, policies, and procedures
• Protect and strengthen the AAA brand
• Perform other duties as assigned