Digital Marketing

• Manage and optimize existing advertisement campaign components, including ad copy, bid prices, cost per conversion, cost per click, and keyword research.
• Help create and implement campaign strategies, including keyword research and analysis.
• Create performance reports with recommendations for improvements.
• Track funds in the account and maintain conversation.
• Implement new technologies and automation capabilities that enhance SEM efforts.
• Perform other duties assigned by management within the category of employment and support the effective implementation, maintenance, and continual improvement of TDCX's Quality Management System.

Digital Marketing Campaign Specialist

• Effectively work on inbound and outbound leads provided by the client.
• Be responsible for an assigned portfolio, optimizing clients' campaigns and ensuring customer expectations are met.
• Advise companies on their online advertising campaigns and significantly impact their business.
• Achieve individual sales targets while contributing to a larger sales team increasing the customer base across the region.
• Create unique customer experiences while actively affecting the online marketing environment.
• Perform other duties assigned by management within the category of employment and support the effective implementation, maintenance, and continual improvement of TDCX's Quality Management System.

Senior Digital Marketing Consultant

• Manage and optimize existing advertising campaign components, including ad copy, bid prices, cost per conversion, cost per click, and keyword research
• Help create and implement campaign strategies, including keyword research and analysis
• Create performance reports with recommendations for improvement
• Track funds in accounts and maintain conversation
• Implement new technology automation capabilities that enhance SEM efforts
• Perform other duties assigned by management within the category of employment
• Contribute to the effective implementation, maintenance, and continual improvement of TDCX's Quality Management System

• Own social media and paid advertising for a debate and speech education company serving students across Greater China and Southeast Asia
• Develop and execute content strategy across Facebook, Instagram, and LinkedIn
• Audit current social channels and develop a growth strategy focused on inquiries and engagement
• Generate content ideas for parents and students in target markets
• Manage content production by obtaining footage, photos, testimonials, and program updates from coaches, staff, and students
• Manage the content calendar and schedule posts during Hong Kong Time peak engagement windows
• Design static graphics in Canva for ads, carousels, stories, and promotional materials
• Brief and coordinate with the in-house video editing team
• Collaborate with the in-house graphic designer on complex branding assets
• Plan, launch, and optimize paid campaigns on Facebook, Instagram, and LinkedIn
• Monitor engagement, respond to direct messages and comments during core hours, and track weekly analytics
• Write marketing copy translating educational value propositions for target families
• Liaise with marketing and post-production teams to meet deadlines
• Participate in daily async check-ins and weekly strategy syncs
• Build repeatable workflows and systems that reduce manual oversight

Digital Marketing Manager

• Manage and optimize existing advertisement campaign components, including ad copy, bid prices, cost per conversion, cost per click, and keyword research.
• Help create and implement campaign strategies, including keyword research and analysis.
• Create performance reports with recommendations for improvements.
• Track funds in the account and maintain conversation.
• Implement new technologies and automation capabilities that enhance SEM efforts.
• Perform other duties assigned by management within the employment category and support the effective implementation, maintenance, and continual improvement of TDCX’s Quality Management System.

• Provide excellent support experience to customers via all relevant communication channels.
• Identify customer needs and research existing issues to provide strategic solutions and clarify confusion.
• Ensure first-contact resolution and effective follow-up with service partners and internal departments for case closure according to service standards.
• Provide constructive feedback on tools, resources, procedures, and guidelines to enhance workflow and customer experience.
• Deliver services using the right procedures to ensure the highest customer satisfaction.
• Build sustainable relationships and engage customers by taking the extra mile.
• Perform other duties assigned by management within the category of employment and support the effective implementation, maintenance, and continual improvement of TDCX's Quality Management System.

Digital Marketing Consultant

• Manage and optimize existing advertisement campaign components, including ad copy, bid prices, cost per conversion, cost per click, and keyword research.
• Help create and implement campaign strategies, including keyword research and analysis.
• Create performance reports with recommendations for improvements.
• Track funds in the account and maintain conversation.
• Implement new technologies and automation capabilities that enhance SEM efforts.
• Perform other duties assigned by management within the category of employment.
• Support the effective implementation, maintenance, and continual improvement of TDCX’s Quality Management System.